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Online advertising seeing handsome growth

Improving measuring tools for ad scalability and hosting proper internet infrastructure will drive growth in Vietnam's online advertising market, according to latest Ken Research analysis.

 

Where are Viber, LINE when the battle to scramble users becomes fierce?

VietNamNet Bridge - Viber has been taking care of loyal customers, while LINE has set up an office and plans a return to Vietnam.

Vietnam, a rising public relations star

 VietNamNet Bridge – PRWeek Asia sees Viet Nam as a rising public relations star in Asia.

VNPT launches new smartphone

 VNPT launches new smartphone; Mobile devices face growing security threat; Viber introduces new Public feature; App ushers xe om into digital age; Lazda.vn launches online campaign

Ministry protects OTT services

 VietNamNet Bridge – The Ministry of Information and Communications looks set to issue a rule preventing local telecom companies from obstructing over-the-top (OTT) services such as Zalo and Viber.

Viber to be put under strict control for paid services

Under a draft circular on the management of internet-based voice and text services, Viber will have to cooperate with Vietnamese telcos and obey the regulations on charges and service quality to be eligible to provide Viber Out in Vietnam.

Mobile network operators try to develop OTT apps of their own

 VietNamNet Bridge – Mobile network operators, having lost patience in their efforts to join forces with OTT (over-the-top) app developers, are now trying to develop OTT apps on their own.

OTT battle field: Zalo combats against Viber and Line

 VietNamNet Bridge – A new chapter has begun in the history of the OTT (over the top) app market. As some service providers have left, the market is now controlled by the three big guys Zalo, Viber and Line.

How to deal with the OTT wave?

The existence of OTT (over-the-top) services has taken the bread of mobile network operators’ mouth. Meanwhile, the network operators still cannot find out what they need to do to retain the bread. Blocking OTT services is not a good idea.

Improved Viber version won’t be a threat to other OTTs?

Experts believe that the launching of Viber’s version in Vietnamese language and the version for computers would have direct impacts on the OTTs with the focus on basic communications, rather than on the mobile platforms OTTs.