In early 2019, Vinamilk offered to buy shares of GTNFoods, the company which owns Moc Chau milk brand. In December 2019, Vinamilk completed the takeover deal.

More and more foreign dairy producers have arrived in Vietnam as they can see the great potential of the market.

Coca-Cola's announcement that it will enter the dairy sector will increase pressure on Vietnamese producers.

With increasingly high demand, experts some years ago predicted that the organic food market would see a boom, but farmers have been reluctant to shift from traditional to organic production. 

VietNamNet Bridge - Vinamilk is leading the domestic fresh milk market, but is now being challenged by newcomers.

VietNamNet Bridge - The dairy market has steadily expanded, while the competition is getting fiercer, heating up the milk market. 

VietNamNet Bridge – Dairy producers are planning to pour more money into liquid milk products as the powdered milk market is dominated by foreign firms.

VietNamNet Bridge – A series of merger and acquisition (M&A) deals have been made recently, which show the attractiveness of the dairy production sector.