Organised by the Japan External Trade Organisation (JETRO) at the venue for the third time, the event aims to promote Japanese gastronomy among Vietnamese.
During its 11-day course, local food lovers can enjoy traditional dishes of Japan like ramen noodle and tofu soup, while Japanese enterprises can study the market regarding consumer tastes and preferences, food material sources, prices, and human resources.
According to a survey by JETRO, Vietnam was ranked fourth among nations preferred by Japanese service enterprises when expanding operations overseas.
Many Japanese food companies have entered Vietnam via supermarkets, convenience stores and restaurants.
Apart from trade centres such as AEON which is present in HCM City, Hanoi and Binh Duong, the number of FamilyMart and Minishop convenience stores has been increasing.
Statistics showed that there are more than 1,000 Japanese restaurants in Vietnam in 2017, including over 650 in HCM City.-VNA