VietNamNet Bridge – Model and entrepreneur Jessica Minh Anh will transform the Eiffel Tower into the world’s newest catwalk on 31 October 2014. She has invited the “King of the Red Carpet”, celebrity haute couture designer Hoang Hai, to represent Vietnam on this occasion.

Designer Hoang Hai (middle).

Covering the panoramic view of Paris, the highly anticipated J Autumn Fashion Show will present extraordinary collections from eight countries and mark Jessica’s eighth time creating a catwalk in cities around the world.

Similar to Jessica’s previous fashion phenomena on London’s Tower Bridge, Grand Canyon Skywalk, and One World Trade Center, J Autumn Fashion Show 2014 will present a combination of art, culture, architecture, and fashion. Over 120 haute couture and ready-to-wear pieces from Europe, Asia, and America have been carefully selected for the one-of-a-kind catwalk.  

Hoang Hai will premier his dream-like collection, which includes hand-beaded details and creative cuts.

“I am completely mesmerized by Hoang Hai’s designs, which reflect a captivating fusion of materials and colors. You can see a perfect balance between two contradictory states of elegance and boldness,” said Jessica. "He is an expert at accentuating a woman’s body.”

Jessica has worn many of Hoang Hai’s haute couture pieces to the front row at Paris Fashion Week.

Besides Hoang Hai, other participating fashion brands also embrace tradition, yet experiment innovative techniques of modern designs. Bahraini powerhouse Dar Naseem AlAndalos will premier a new breed of haute couture with a French-Moroccan fusion collection.  Emphasizing luxurious caftans and fashion-forward detailing, the mother-daughter team beautifies lavish, modern women.

Jessica Minh Anh.

Another representative from the Middle East is Qatari luxury brand Debaj, who uses intricate embellishments and floral art. Inspired by Parisian elegance, Dejab will transform Islamic Abayas into original masterpieces. Joining the region’s finest is Saudi designer Omaymah Azzouz of OM Fiore, who blends Arab embroidery threads into European fabrics.  

Merging the East and the West on a global platform, Indian sensation Shilpa Reddy will present a bold statement with clean structure, premium fabrics, and impeccable finishes. Inspired by her native heritage, Danish designer Beinta Poulsen of Soul Made will showcase her authentic Autumn Cool knitwear collection.

Similarly, Canadian talent Sho Sho Esquiro uses Native American techniques to create a brand new collection of classic silhouettes in alluring color palettes. Adding a refreshing dynamic to the unconventional catwalk, Jessica Minh Anh is introducing for the very first time a six-piece collection by American designer Kate Walz. The 17-year-old talent has managed to impress the young entrepreneur with her innovative concepts and fabric manipulation techniques.

Besides the garment collections, Jessica has handpicked German brand Mont Blanc to add luxury and heritage to the unique catwalk.

Visually pushing the envelope, Jessica has designed a two-tiered outdoor catwalk, which spans over 150 metres across the first floor of the symbolic tower. Her master plan also includes a special VIP seating area heated with Dyson’s latest AM05 technology, and a breakfast area filled with Italy’s finest Pozzetto’s bakeries and beverages. There is no doubt that exclusive guests, who are ambassadors and ministers, business and fashion leaders, and international press, will enjoy the historic moment in style.

To compliment Jessica Minh Anh’s extraordinary vision, Paris' very own Before Beauty Bar is currently preparing architectural hairstyles and flawless makeup looks. The show is also supported by Unexpected from Paris and Elite Marketing in London.

Considering Jessica Minh Anh’s previous symbolic catwalk venues, it came as no surprise that her choice for Paris is the Eiffel Tower. “I see a strong connection between fashion and the best of locations. The most exquisite designs should be displayed at architectural masterpieces” said Jessica. “Eiffel Tower represents an artist’s dreams, and inspires their many creations. I want to make those dreams attainable”.

Model, entrepreneur and founder of J Model Management, Jessica first made history when she famously turned England’s iconic London’s Tower Bridge into the world’s newest catwalk in 2011. In three years, Jessica has made her mark around the world by hosting fashion phenomena at the most extraordinary venues such as PETRONAS Twin Towers’ Skybridge in Kuala Lumpur, Gardens by the Bay’s Skyway in Singapore, Costa Atlantica in Dubai, and the Seine River in Paris.

In November 2013, Jessica raised her profile to the sky with the world’s highest and most unconventional catwalk at 4000 feet on the Grand Canyon Skywalk. She was named ‘Global Fashion Mover and Shaker’ by Marie Claire, ‘Leader of the new generation of self-made entrepreneurs’ by Le Nouvel Observateur, and ‘Style Icon’ by Canale 5 Italia, among many others.

In June 2014, she transformed America’s new symbol of hope and freedom, One World Trade Center, into a fashion destination six months before it was officially opened to the public and strengthened her position as the No 1 creative leader of her generation.

Vietnamese haute couture designer Hoang Hai is the nation’s “King of the Red Carpet”. With subtle and dreamy ideas of an artist, paired with the talent and skills of an Eastern designer, Hoang Hai has created a unique style, which is luxurious and glamorous but still modern and sexy. His collection is not difficult to recognize as he aims to highlight the curve and sensual form of the female figure.

Hoang Hai has showcased his many exquisite collections in London, Paris, Milan, Florence, Tokyo, and Dubai and dressed stars for Cannes Film Festivals, Miss World, and Miss Universe, among many others. So far, 2014 has been a successful year for Hoang Hai. He organized the Aimer show in Hanoi, Vietnam premiering over 100 magnificent and modern Haute Couture pieces. In September 2014, Hoang Hai visited the President of Republic of Malta, Mrs. Marie Louise Coleiro Preca, at her own Villa, where he welcomed her to his show at the 40-year anniversary of Vietnam and Malta’s relationship celebration.

The Eiffel Tower was built by Gustave Eiffel for the 1889 Exposition Universelle, which was to celebrate the 100th year anniversary of the French Revolution. Over the decades, the Eiffel Tower has seen remarkable achievements, extraordinary light shows, and prestigious visitors. A mythical and audacious site, it has always inspired artists and challenges. A universal Tower of Babel, almost 250 million visitors regardless of age or origin have come from all over the planet to see it since its opening in 1889. The Tower represents the magic of light. Its lighting, its sparkling lights, and its beacon shine and inspire dreams every evening. As France’s symbol in the world, and the showcase of Paris, today it welcomes almost 7 million visitors a year (around 75% of whom are foreigners), making it the most visited monument in the world.

PV