VietNamNet Bridge - The nine biggest investors in the Vietnamese stock market hold shares worth more than US$1 billion, according to CafeF.

VietNamNet Bridge - In Vietnam, South East Asia's largest market, brewers spend hundreds of billions of dong to hire promotion girls to serve marketing campaigns.

VietNamNet Bridge - The world’s leading brewers all operate in Vietnam, competing with Vietnamese manufacturers to grab market share.

VietNamNet Bridge - Taking full advantage of the ‘break time’ spent by Sabeco, the ‘elderly brother’ busy dealing with its own problems, other breweries have been racing to get ahead.

Sabeco and Habeco, the two largest Vietnamese breweries, made VND5.3 trillion in pretax profit in 2014. However, the figure was still far below that earned by VBL, the distributor of Heineken, Tiger and Biere-Larue.

VietNamNet Bridge - With Japanese Sapporo in Sapporo Vietnam (SVL) joint venture buying 29 percent of SVL stake from the Vietnamese partner, the Vietnamese beer market is heating up.

VietNamNet Bridge - With improved incomes in recent years, more Vietnamese are drinking foreign canned beer instead of draft beer. But Vietnamese breweries are not making high-end beer. 

 VietNamNet Bridge - My mission was to visit at least 8 beer establishments this day and maybe more. I landed in Saigon by 11 am and i jumped on the rented motorbike and started my mission.

VietNamNet Bridge – Though Vietnam produces billions of liters of beer a year, such volume does not seem sufficient as breweries have shown little sign of keeping local beer production and importation unchanged.

 VietNamNet Bridge – Breweries have clamored for the re-consideration of the decision to raise the luxury tax by 10-15 percent, warning that the decision would make consumers suffer, because the manufacturers would raise the selling prices.