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Update news ad firms
Removal of cap on advert spending has little effect on local firms
While foreign-invested enterprises applauded the removal of the cap on expenses on advertising, Vietnamese businesses, mostly small- and medium-sized, have shown little interest in the new change.
Ad firms call new regulations “absurd”
VietNamNet Bridge – About 70 percent of advertising firms in HCM City are expected to shut down in 2015 if current regulations are not amended.
Ad market: imperial power bends to suit rural customs
VietNamNet Bridge – The Advertisement Law, which was considered a major reform in the industry, has turned out to cause many difficulties for ad firms.
Vietnam, Japan hold strategic partnership dialogue
Vietnam and Japan consented to work closely together at multilateral forums at their fourth strategic partnership dialogue in Tokyo on November 11.
